49th Annual Oatmeal Festival · Bertram, Texas

The Pet Parade: No Sign-Up Needed,
Just Show Up with Your Pet

9:30 AM
Arrive & check in at Wheeler Park
6
Costume categories up for awards
Free
No pre-registration or entry fee
Sep 26
2026 Festival date

Of all the ways to spend Festival morning, the Pet Parade might be the easiest — and it’s always one of the most fun and memorable parts of the day. There’s no form to fill out ahead of time and nothing to train for. Just get your pet dressed up (or don’t!), walk over to Johnnie Mae Wheeler Park, and you’re in.

Presented alongside the Hill Country Humane Society, this year’s Pet Parade brings together neighbors, their pets, and a whole lot of creativity for a short, family-friendly walk down to the Festival Stage.

New to the Pet Parade?

Here’s All You Need to Know

You never know what’s going to come around the corner — costumes range from simple bandanas to full group theme builds, and the crowd loves every bit of it. Bring your dog, your cat (if they’re the confident type), or come cheer from the sidewalk between the park and the stage. Either way, you’re part of it.

A girl and her costumed dog at the Oatmeal Festival Pet Parade
Past years’ Pet Parade — creativity always shows up in force.
Parade Day Basics

What to Know Before You Walk

Pet Parade Details

Date
Saturday, September 26, 2026
Check-In & Line-Up
Johnnie Mae Wheeler Park, starting at 9:30 AM
Route
Johnnie Mae Wheeler Park to the Festival Stage
Awards
Announced at the stage right after the walk (parade + awards run under 30 minutes total)
Cost / Sign-Up
Free — no pre-registration, no cap on entries
Best Viewing Spot
Anywhere between Wheeler Park and the stage
Costume Categories

What You Could Win

Every entrant is eligible for one of six award categories, each recognized with a framed certificate and a small gift basket:

Category 1

Best in Oat — Best Overall Costume

Category 2

Oatstanding Pack — Best Group Costume

Category 3

Oatstanding Duo — Best Pet & Owner Costume

Category 4

Made from Scratch — Best Homemade Costume

Category 5

Oat of This World — Most Creative Costume

Category 6

Best Oatmeal Festival Spirit — Best Festival-Themed Costume

Before You Bring Your Pet

A Few Things to Know

  • All pets are welcome — dogs, cats, and beyond — but please put your pet’s comfort first. This is a busy, loud, crowded environment, and not every animal (cats especially) will enjoy it.
  • Pets must be up to date on vaccinations, and comfortable around crowds, noise, and other animals.
  • All pets must stay on a leash or in a secure carrier/kennel at all times.
  • Participants age 15 and younger must have an adult with them. Adults don’t have to dress up — but we won’t stop you.

Meet the Hill Country Humane Society MASH Unit

Look for the 40-foot mobile adoption unit near the Pet Parade all day, featuring adoptable pets from Hill Country Humane Society. Volunteers will be on hand walking dogs, taking photos, and helping visitors meet the animals looking for homes.

Want to help? HCHS would love extra hands — including youth volunteers earning scholarship hours — to walk dogs, take pictures, and help at the booth throughout the day. Contact events@hchstexas.com to get involved.

Rain plan for the Pet Parade follows the same weather contingency as the rest of Festival day — if the Festival’s on, the Pet Parade is on.

Questions on Parade day? Reach Hill Country Humane Society at events@hchstexas.com or director@hchstexas.com.

Subscribe for Festival News & Updates
Get Pet Parade reminders and more delivered straight to your inbox.

Coming Next Week: The Grande Parade

Where to stand, what time to show up, and what you’ll see when the Grande Parade rolls down Vaughan Street.

Don’t Miss What’s Coming

Subscribe for Festival News & updates — delivered straight to your inbox.

Subscribe to Festival News

More Festival News